Are you looking to build a fresh, new career (or advance your career) in the health and fitness industry with great income potential?
A career that doesn’t require a super-expensive, multi-year college degree, but instead is based on highly affordable online training that can be completed in just weeks or months?
Are you a lifelong learner and people person who’s passionate about empowering others to make a genuine, positive difference in their health and well-being?
Do you want a career that will give you the unique opportunity to enjoy the extraordinary benefits of becoming healthier and more active?
If you answered “yes” to the above four questions, you need to keep reading!
In this post I’m going to share a powerful and fast fitness and wellness career-building strategy that synergistically combines industry-leading, fully accredited personal trainer certification with earning cutting-edge, certified health and wellness coaching credentials.
But first let’s look at some recent stats about your earning potential as a certified personal trainer and health and wellness coach:
So how much can you earn as a NESTA Certified Personal Trainer and Wellness Coach?
- The Median Annual Personal Trainer Salary is $55,923, as of April 26, 2016, with an average range of $40,361 to $68,696! – Source: Salary.com
Note: Many trainers I coach in my FREE private Facebook Group earn more. Join here for FREE >>>
- People who attend my JSE Mastermind – ON AVERAGE – earn 357% MORE than the industry average.
- “Health or wellness coaches are one of the biggest health trends identified in a survey by the American College of Sports Medicine’s Ninth [and tenth i.e. for 2016] Annual Worldwide Survey of Fitness Trends.” – Source: PostandCourier.com
- “…Employment of fitness trainers and instructors is expected to grow by 13% from 2012 to 2022.” – Source: US Bureau of Labor Statistics
- Health Coaches in the United States are earning an average of $45K and up to $66,823 per year – Source PayScale.com
- Certified Wellness Coaches earn up to $72,517 per year with an average entry pay level of $40K-$45K. – PaysScale.com
So where’s the best place to start if you want to break into the health and fitness field as a certified personal trainer and wellness coach?
- Start by Earning a Top-Notch NESTA Personal Training Certification
The health and fitness career development strategy that I’m recommending here specifically combines becoming a fully certified personal trainer and certified wellness or master health and wellness coach. Why?
Well, because being a certified personal trainer gives you a solid foundation in key knowledge and practice areas like:
- Exercise Physiology
- Kinesiology and Functional Anatomy
- Applied Biomechanics
- Working with Special Clinical Populations
- Formal Assessments
- Program Design
- Safety, Injury Prevention and Treatment
- Exercise Psychology
And developing your expertise in these areas will not only prepare you to start working right away as a personal trainer, but also will strongly reinforce your credibility as a health and fitness expert as you build your practice as a certified health and wellness coach.
It will put you head and shoulders above those who only have wellness and health coach training under their belts, and it will give you more leverage competing for health and wellness coaching positions and clients in more specialized clinical and medical settings, especially against college graduates.
Being a NESTA Certified Personal Trainer is a professional credential, fully accredited by the National Commission for Certifying Agencies (NCCA) and the National Board of Fitness Examiners (NBFE).
Not only that, but having state-of-the-art certified health and wellness coaching certification will give you a serious competitive advantage over those with just the personal training credential in typical health and fitness work settings.
- Once Your Get Certified as a Personal Trainer, Get Some Basic Work Experience:
Your next step is to get some real-world work experience as a certified personal trainer.
There are tons of entry-level personal trainer jobs in fitness clubs and private studios across North America and the world (i.e. working at vacation resorts).
High pay is not necessarily your primary goal here. Getting solid, foundational work experience is.
However, it doesn’t hurt to look for higher paying positions as you do your first job search
You want to look for a health and fitness work setting that that has a strong positive organizational culture and an established reputation for treating its professional fitness employees well.
Focus on delivering the highest quality of service to your clients and to your organization. Build a reputation as someone who really knows his or her stuff and his 100% responsible and reliable.
- Prioritize Career Advancement and Professional Development
Once you have your first job as a personal trainer, you want to do 2 things:
- Keep your eye on the job market for new higher paying positions in better health, fitness or medical settings. You may also want to:
- Target becoming an independent personal trainer to “wow” your clients with a level of service and expertise that prompts fans to tell their family, friends and co-workers how great you are as their personal trainer.
What’s the key to meeting these higher level career and income development goals besides providing extraordinary service to your clients?
- Take a “Follow Your Bliss” Approach to Continuous Education
As you enter the field as certified personal trainer, you’re going to start to see a pattern emerge in the specific areas of health and fitness training you love most.
You’re also going to start get a real sense of the kind of client populations you really enjoy working with.
For example, you may find group exercise instruction most interesting and rewarding.
Or maybe you’ll really enjoy strength training and helping your clients build amazing diet and nutrition plans to optimize recovery, lose body fat and most off all maximize their physical and emotional health and wellbeing.
You may also really love helping your clients as a Certified Lifestyle Weight Management Specialist.
NESTA and its sister organization, The Spencer Institute, have an amazing selection of industry-leading health and fitness credentials for you to earn quickly. They’re as affordable as they are cutting edge.
What’s the bottom line when it comes to your continuous professional development and increasing income in the fitness training and wellness coaching industries?
Simple! “Follow Your Bliss”!
Studying and doing more of the kind of work you really love with the kind of clients you prefer is what’s key to really succeeding in the booming, multi-billion dollar health and fitness industry.
- Become an Industry-Leading Health and Wellness Coach
As I mentioned earlier in the post:
Major health and fitness institutions have recently identified certified health and wellness coaching as a top 10 health and fitness mega-trend.
What do certified health and wellness coaches actually do?
Well, their primarily role is to help clients develop and sustain positive behavioral health changes, like getting more exercise, improving their sleep quality, eating healthier diets, effectively managing stress levels and quitting smoking.
Certified Wellness Coaches are also seeing an expanding role in hospitals, clinics and public health settings, helping patients with chronic diseases by managing, adapt to and even reversing major diseases like diabetes and heart disease.
There’s also a growing demand for highly effective Certified Corporate Wellness Coaches, who implement best-practices-based corporate wellness programs, which can save businesses more than 10 dollars for every one dollar they spend on them.
Leading organizations are beginning to see the implementation of effective corporate wellness programs as a major business strategy and source of competitive advantage.
Increasingly, the highly disruptive forces of skyrocketing employee health care and insurance costs can literally make or break an organization financially.
More and more certified personal trainers are also seriously increasing their income potential by providing health and wellness coaching services to their studio, fitness center and private clients.
Effectively applying the state-of-the-art motivational and behavior change tools and technologies you’ll learn via the Spencer Institute’s fantastic new Certified Master Health and Wellness Coaching program will accelerate the success your clients experience working with you.
This is true no matter what kind of positive health and fitness goals you help them develop or if you’re working with them at a gym or in a large fortune 500 setting.
What’s the takeaway from this post?
If you want to build a great career in the health and fitness industry, becoming a NESTA Certified Personal Trainer is a great place to start. So is becoming a Spencer Institute Certified Wellness Coach or Master Health and Wellness Coach.
The potential career and income development synergy you’ll harness through combining these 2 specializations across diverse health and fitness roles and settings is definitely something you need to explore.