FITNESS, PERSONAL TRAINING OR COACHING PRO? Watch this VERY HELPFUL INTERVIEW with by buddy Rahz Slaughter. He’s one smart dude, and we discuss how to grow your fitness and coaching business with simple and effective strategies you can implement today! Learn how to use Facebook ads to get more clients. Learn why Google ads can be dangerous to your wallet. Find out why Rahz will spend over $120 to acquire a new client. We discuss finances for trainers and coaches and how to think long term for overall success.
Outdoor fitness is fun and financially rewarding. You can train people one-on-one, small group format or large groups of over 50 people. Part of the fun of outdoor exercise is the dynamics in the group and the tribe that forms which becomes a second family. Watch and listen as I interview Dr. Laura Miranda who has developed an incredible outdoor group fitness system which is fun for the clients, highly addictive and is a financial success for the coach as well.
Hi Team JSE! Are you ready for this week’s most cutting edge and, well, fascinating digital fitness and wellness marketing tips, tricks and trends?
If so – let’s dive right into:
Facebook live video streaming is very likely the single most important digital marketing trend.
After you read this post you’ll have a clear understanding of how Facebook live, works and why making it a center piece of your digital marketing strategy in 2016 is an absolute must.
I also share a powerful list of tips and strategies for how to create an amazing live video experience to get more customers and clients for your fitness or personal coaching business. [Read more…]
Hey Team JSE,
In my new coaching group on Facebook, many of the members want help getting more clients. So, I’ve decided to help everyone with this universal challenge. You will be pleasantly surprised to learn it’s much easier than you may be thinking right now.Okay, maybe a zillion billion is a bit of an exaggeration – maybe! However, I do believe you can easily grow your client base by 30% in the next 60 days by following these simple steps.
There really is a special place in my heart for WordPress (FYI…. that’s the backbone of this very blog).
While there are several reasons that this is the case: from the fact that it’s a completely self-owned (and controlled) content management system to how it offers countless unique capabilities for health coaches, gym owners, and all fitness pros alike …I’d have to say that WordPress has maintained its number-one spot in my all-time favorite’s list of web development utilities. And here are a few more reasons as to why…
I Heart WordPress [Read more…]
Marketing automation is the greatest entrepreneurial invention since sliced bread.
Automation saves small business owners solopreneurs hours of time and thousands of dollars per year. And… yeah…. we trainers and coaches are BUSY!!!
It lets independent fitness, training and coaching entrepreneurs compete with huge firms by giving you the tools you need to get and keep the attention of your audience without having to manually reinvent the wheel every time you send an email. [Read more…]
Fitness Business Marketing and Branding Strategies from Pat Rigsby & John Spencer Ellis. Learn how to stand out in the crowd. Discover how to be prolific and communicate with your audience more effectively. Find out what the top fitness business owners do differently. We also share our favorite picks for productivity and social media apps for fitness pros and personal trainers. You have what it takes to become one of the world’s top experts by two of the industry’s top training and business consultants. [Read more…]
Finding a unique value proposition for your business is just jargon-y marketing speak for the answer to this question: “How is your business different from the competition?”
Within the answer to that question lies all of your success.
Without a strong, clearly defined value proposition, the only way you can differentiate yourself is by price. That price may be lower or higher than your competitor’s price, but it’s not enough to build a strong client base and gain customers for life. [Read more…]
Enjoy this in-depth video interview with fitness and coaching icon, Nick Tumminello. He’s is the owner of Performance University International, which provides hybrid strength training & conditioning for athletes and professional educational programs for fitness professionals all over the world.
As an educator, Coach Nick has become known as the “Trainer of trainers” for his innovative, hybrid fitness training concepts and for his ability to provide simple, honest and immediately applicable solutions to common problems fitness professionals face. He has presented at international fitness conferences in Iceland, China and Canada. And, he’s also a regular featured presenter at events and fitness clubs throughout the US. Nick also holds live workshops and mentorship programs in his hometown of Fort Lauderdale Fl. Additionally, Nick has produced 12+ instructional DVDs.
Nick was recently inducted into the Personal Trainer Hall of Fame.
We discuss the following: