- Neuroscience of Success -

    - Business Start-up Fast Track -

    - Branding, Marketing, Sales -

    - Social Media, SEO, PR -

    - Myths, Mindset & Motivation -

You Have Found Your Source for Fitness Business, Personal Development & Entrepreneur Solutions

Fitness Marketing Strategies and Tactics | Coach Training
Marketing Systems | Management Software | Certifications

Fitness experts, personal trainers, coaches and wellness entrepreneurs just like you have all benefited from my training courses, educational systems, mentorship and coaching programs since 1992.

Explore my websites and discover how you can quickly become the next success story. I'm honored to have the opportunity to help you reach your goals. Be sure to subscribe to my podcast and YouTube channel, and grab all your free gifts while you are here.

View All Products & Services

From The Blog

Fitness and Coaching Business Mastery VIDEO TRAINING

FITNESS, PERSONAL TRAINING OR COACHING PRO?  Watch this VERY HELPFUL INTERVIEW with by buddy Rahz Slaughter.  He’s one smart dude, and we discuss how to grow your fitness and coaching business with simple and effective strategies you can implement today! Learn how to use Facebook ads to get more clients.  Learn why Google ads can […]

Here is a List of How I Make Money

Hello Team JSE, This is a weird post. But, no less than 50 people have asked me this question, “What are all the ways you earn money?” First, I’m NOT going to tell you how much I earn with each revenue stream. I never have, and I never will. This is an important lesson for […]

Top 10 Email Marketing Stats and Tips For Life Coaches and Fitness Pros

Even with all the effort we put into creating highly effective Facebook ads, or creating and sharing amazing Facebook Live videos, email is arguably the single most effective way to connect with more ideal life coaching and fitness training customers. That’s why there’s so much talk about growing our email lists.

How to Rank Your Fitness and Coaching Blog on Google

An Introduction to SEO for Life Coaches and Fitness Pros You’ve got your website. Your email campaigns are lined up. Your social media is kicking major you-know-what. But, you’re finding your competitors are getting more of your leads and you suspect it’s because they are higher in the search engine rankings.

21 Ways To Make a Great Living as a Coach or Trainer

Each day, from around the world, I get questions from trainers, coaches, experts and authorities just like you wondering how to make a great living doing what they love. Before you get to my list (which, by the way, is only a fraction of your opportunities), you need to know one important thing: NEVER LISTEN […]

Why Trust John?

He has been featured in...

John has been featured on Oprah radio, ABC, NBC, Bravo, CBS, ESPN, Fox, Muscle and Fitness, and more.
fitness certifications
coaching certifications
free training videos
fitness business podcast
personal trainer magazine
fitness business podcast

healthy coffee business

Jillian Michaels, The Biggest Loser

“John Spencer Ellis is my Uber Mentor!”

Jillian Michaels, The Biggest Loser


“John is a fitness guru.”



“John is the real deal.”


More testimonials...